"Victoria is a style icon, a dynamic lady whose influence and recognition will add great excitement to the continued international growth of our Emporio Armani women's underwear business."
Victoria has already posed for an array of ads for the fashion line which will be making appearances in fashion publications starting next spring. The photo's were taken by photographers Mert Alas and Marcus Piggott (the same team who worked with David) at a ritzy beachside community in Malibu.
Victoria stated, “It’s a huge compliment being asked to be in the campaign and to be part of the worldwide campaign for Emporio Armani underwear,” she added. “It’s really exciting to me. Mr. Armani is a lovely person and his team is fantastic, so it’s a really exciting project for me to be involved with. And hopefully they will see a huge response.”